Sigma GmbH  

SIGMA Institut betreibt internationale Zielgruppenforschung mit den SIGMA Milieus

MODERN MAINSTREAM, POSTMODERN SEGMENT, UPPER LIBERAL SEGMENT, Milieus, Jörg Ueltzhöffer, SOCIO CRITICAL SEGMENT, VOLKSWAGEN, INTERVIEWS, GLOBAL ACCESS, RESEARCH, Gegenwartsfragen, BUSINESS TO BUSINESS, Trends, AUDI, BMW, MARKET RESEARCH, VOLVO, SOCIAL MILIEUS, FACE TO FACE, Gegenwartsforschung, Marktforschung, SAAB, Markenstrategien, SERVICE, SOCIAL CLIMBER SEGMENT, TARGET IT, COUNTER CULTURE, MERCEDES BENZ, INTERNATIONAL, Institut, TRADITIONAL MAINSTREAM, TARGET GROUP RESEARCH, CONSULTING, QUALITATIVE, target, SCENE SHAPERS, EVERYDAY LIFE WORLD, PRODUCT CLINIC, UPPER CONSERVATIVE SEGMENT, UNDERPRIVILEGED SEGMENT, WORLD OF VALUES, PRODUCT PLANNING, Carsten Ascheberg, OPINIONS, SAP